“Sidewalk Ad Spinners Become Sign of Times” Contra Costa Times
DiJon Rice doesn’t just stand there with a sign advertisement on a street corner, in a faux coma, with iPod earbuds in his ears.He spins the sign, and people watch. They stop to watch. And many read the ad.Rice is the top-ranked sign spinner for San Diego-based AArrow Advertising LLC, which has taken the relatively…